Profit Margin Formula:
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Profit margin is a financial metric that shows the percentage of revenue that remains as profit after accounting for the cost of goods or services sold. It's a key indicator of a business's financial health and pricing strategy.
The calculator uses the profit margin formula:
Where:
Explanation: The formula calculates what percentage of each dollar earned is profit after accounting for costs.
Details: Profit margin helps businesses evaluate pricing strategies, control costs, and compare performance against industry benchmarks. It's essential for financial planning and investment decisions.
Tips: Enter revenue and cost in dollars. Both values must be positive numbers, with revenue greater than cost for a positive profit margin.
Q1: What's a good profit margin?
A: This varies by industry, but generally 10-20% is considered good, while 5% is low. Service businesses often have higher margins than product-based businesses.
Q2: Can profit margin be negative?
A: Yes, if costs exceed revenue, the profit margin will be negative, indicating the business is losing money on each sale.
Q3: What's the difference between gross and net profit margin?
A: Gross profit margin (calculated here) only considers cost of goods sold. Net profit margin accounts for all expenses including overhead, taxes, etc.
Q4: How often should I calculate profit margin?
A: Businesses should track it regularly (monthly or quarterly) to monitor financial health and spot trends.
Q5: Does higher revenue always mean higher profit?
A: Not necessarily. If costs increase proportionally with revenue, profit margin stays the same. The goal is to increase revenue while controlling costs.